Do you read reviews before you travel? What do you look for when reading those? Does it bother you if you find a review that is less than flattering about a place you want to stay or visit?
While it’s a good idea to read reviews, you should keep in mind that you are going to find good and not so good ones. Pay attention to the dates they were written. Also, pay attention if several reviews are complaining about the exact same issue. That would be a good clue that there probably is a real issue.
If you find good and great reviews on a site or hotel combined with one or two not so good ones…does that make you change your mind?
Do you ever call the hotel to ask about an issue that was raised on a review?
Do you write reviews? If so, do you only write good ones or bad ones…or do you take the time to write about a place once you visit or stay there? Think about writing a couple of sentences about your experience…offering both the highs and the lows. Make sure it is factual. Think about the things that are important to you and try to include them in your review.